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New Book Dares Leaders to Relate & Lead With a Fierce Heart

July 4, 2024
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New Book Dares Leaders to Relate & Lead With a Fierce Heart


In the much-anticipated new book, “Dare to Relate: Leading with a Fierce Heart,” trailblazing former federal agency CEO, TEDx speaker andΒ renowned relational leadership expertΒ Cheryl L. Mason, J.D. unveils an unconventional yet highly effective approach to leadership, In it, she challenges the status quo, encouraging leaders to take personal responsibility for their team’s engagement and development.

Having been the fourth Presidentially-appointed, Senate-confirmedβ€”and first womanβ€”to serve as the CEO/Chairman of the VA Board of Veterans’ Appeals before founding her Catalyst Leadership Management consultancy for which she serves as CEO, in “Dare to Relate,” Mason provides a refreshing perspective to revolutionize workplace culture and leadership practices to foster a more dynamic, cohesive, productive and effective team environment.

New Book Dares Leaders to Relate & Lead With a Fierce Heart

Mason is a visionary who has transformed workplace culture and achieved unprecedented results. Thus, unlike conventional leadership training, β€œDare to Relate” is written to forge a new path for cultivating strong workforce relationships. It addresses the fundamental principle that employees are people and a company’s most valuable resource.

Contemporary leaders often lack the preparedness and essential tools needed to effectively lead today’s workforce. All too often, leaders rely on human resources or personnel management to manage their employees. β€œDare to Relate” challenges the status quo, empowering CEOs and other leadersβ€”both established and aspiringβ€”to take personal responsibility for engaging and investing in the people who comprise their workforce. With this book Mason provides aΒ compass for visionary leaders who dare to create an impact.

Dare To Relate Book Cover

β€œBeing a catalyst leader involves facing challenges, overcoming obstacles and genuinely caring for and supporting your employees,” says Mason. β€œIn β€˜Dare to Relate,’ I share my journey and guide readers through essential principles of the relational management style. The book outlines the kind of skills needed to lead with authenticity and empathy. The kind that bolster staff morale, trust and bottom line results in kind.”

From her own journey as a military spouse to her groundbreaking role as the first woman CEO of a federal agency, Mason extraordinary journey detailed in the book is inspirational and empowering. So too are her actionable insights intended to embolden readers to break free from limitations and forge their own path of self-development to realize unparalleled success.

————————————–

A Peek Inside:

Geese in V Formation:
Mason draws an insightful parallel between the flight patterns of geese and leadership. Have you ever watched geese fly in their distinctive V formation?Β MasonΒ encourages us to pay close attention, for there’s a lesson in true leadership to be learned.

Leadership in Action:
In their flight formation, the leader occasionally drops back to let another take the lead. This selfless act optimizes flying time, showcasing the importance of shared leadership responsibilities.

Efficiency and Communication:
The geese position themselves just above the bird in front, reducing wind resistance and conserving energy. This fosters efficient communication and allows them to track each other, highlighting the power of teamwork.

Purpose, Impact, and Value:
MasonΒ underlines that each member of the flock serves a purpose, impacts others, and brings value to the team. This analogy beautifully illustrates the interconnectedness of leadership and teamwork, emphasizing the importance of caring for the team.

————————————–

If you or someone you know is keen on a dynamic, inspirational and high-impact book that can ignite the spark of leadership within, look no further than β€œDare to Relate” as a powerful source of motivation and key learning for building powerful, meaningful and authentic workplace connections.

~~~

Merilee Kern, MBA is an internationally-regarded brand strategist and analystΒ who reports on cultural shifts and trends as well as noteworthy industry change makers, movers, shakers and innovators across all categories, both B2C and B2B. This includes field experts and thought leaders, brands, products, services, destinations and events. As a prolific lifestyle, travel, dining and leisure industry voice of authority and tastemaker, Merilee keeps her finger on the pulse of the marketplace in search of new and innovative must-haves and exemplary experiences at all price points, from the affordable to the extreme. Her work reaches multi-millions worldwide via broadcast TV (her own shows and copious others on which she appears) as well as a myriad of print and online publications. Connect with her atΒ www.TheLuxeList.comΒ andΒ www.SavvyLiving.tvΒ / InstagramΒ www.Instagram.com/MerileeKernΒ / TwitterΒ www.Twitter.com/MerileeKernΒ / FacebookΒ www.Facebook.com/MerileeKernOfficialΒ / LinkedINΒ www.LinkedIn.com/in/MerileeKern.

***Some or all of the accommodations(s), experience(s),Β item(s) and/or service(s) detailed above may have been provided or arranged at no cost to accommodate if this is review editorial, but all opinions expressed are entirely those of Merilee Kern and have not been influenced in any way.***
Β 





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